lesswAIste
Project: lesswAIste
lesswAist is an AI-powered assistant for bakeries that uses simple iPad scans of leftover goods to automatically calculate waste costs and generate precise production forecasts, helping small businesses save money and protect the environment.
Client:
Technische Hochschule Nürnberg
My Role:
UX Research, UI Design, Logo Design, Front- and Backend-Development, Vision AI Model Training, Webdesign
Tools used:
Figma, Adobe CS, php, MariaDB, Apache, Nginx, Flask, Colab, Yolo11, Nikon D780, Tailwind, JavaScript, HTML 5
Moodboard
Styleguide
Empathy Map
Says
“It breaks my heart to throw away 200 fresh rolls every single evening.”
“I don’t have time for complicated software; I need to be in the bakery, not at a desk.”
“The rising cost of ingredients and energy is eating up our remaining profits.”
Thinks
I wish I knew exactly how much to bake for tomorrow to avoid this massive waste.
Is our high overproduction hurting our reputation as a sustainable and responsible business?
I hope my employees can handle this new digital tool without the need for extra training.
Does
Manually counts every leftover item at the end of a long and exhausting shift.
Tries to guess tomorrow’s demand based on a mere gut feeling or the local weather forecast.
Uses an iPad to quickly scan remaining goods to let the AI handle the complex analysis.
Feels
Frustrated by the 19 percent return rate and the significant financial loss it represents.
Overwhelmed by the daily administrative effort required for traditional resource planning.
Proud to finally contribute to environmental protection and resource conservation through innovation.
Journey Map
USP
Logo
I wanted the logo to be light and mininal as the app has to have the feeling of beeing simple and not complicated. I combined a sans serif with a Mono-Type. The monotype stands for the age of AI.
Persona
Demographics
Age: 29
Profession: Bakery Staff,
Small Business Owner
Location: Nuremberg, Germany
Income: Equivalent of ~€35,000 / year
Motto: “Easy of use is key.”
Bio
Susan is a dedicated bakery professional in Nuremberg who balances the demands of traditional craftsmanship with the pressures of running a modern small business. He takes great pride in the quality of his products, but he is increasingly frustrated by the high return rates and the significant food waste that occurs at the end of every day.
Mockups
